The Advocate Capital, Inc. Blog

 

Monday, November 16, 2009

American Lawyer Article

 

I was quoted in a recent article in American Lawyer magazine which is also available at their website here.

The article is mostly accurate, but I think it fails to capture a couple of important distinctions between Advocate Capital, Inc. and other lenders in our industry.

First, we are not looking for law firms that need money. Of course law firms that are having financial difficulties usually find us, but we can't help them. That's why we reject such a large majority of the applications that we receive. Our future clients are not scouring the Internet looking for sources of cash. They are busy running successful law practices. What we offer them is a powerful, strategic financial tool (case expense funding) that gives them access to the after-tax cash they have tied up in case expenses at very little net-cost to the firm.

Secondly, we are one of the few (only?) lenders still actively looking for new customers and funding new clients. We know this because we monitor all UCC filings and terminations by the major lenders in our industry. Fact is, none of them have filed a new UCC in over a year. Maybe they're flying under the UCC radar, but I doubt it.

We are very thankful to have taken the path of "quality instead of quantity". Whereas some of our competitors may have grown faster than us at times, we're glad to be where we are now: enjoying sustainable growth and happy to have a client base of high-quality, profitable law firms.

posted by Michael Swanson at 4:16 AM

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