Authored By: Krista Kemmerly
We live in a world where mobile devices and social media are giving television a run for its money. Its time for lawyers to realize this and start actively using Facebook. Facebook is nearing 2 billion users. Kevin O’Keefe with Above the Law shares how rapid the growth has been with Facebook by stating, “Revenue for the first quarter, ending March 31, rose 49% to $8.03 billion, from $5.38 billion in the same period a year earlier.”
There is a huge opportunity to get out there and market your firm. Facebook helps a wide variety of people connect in a personalized way. It’s arguably becoming as essential for business communication as cell phones and e-mails.
Lawyers should embrace Facebook as the new opportunity for broadcasting. The beauty of Facebook is that virtually every American is using it and its algorithms are able to connect you with people of interest that you wouldn’t be able to find via television.
Bottom line is that it is time to embrace the new technology and follow the crowd. Actively using Facebook today will help lawyers strengthen their customer relationships and build a solid clientele.
To read Kevin O’Keefe’s full article, click here.
Photo Credit: scyther5