As you know, Facebook is a great business platform to connect with clients and prospects. You have the ability to write posts, comment on others’ posts, upload picture and video, etc. All of these options are great, but Facebook Live is a newer option to, you guessed it, interact live with your Facebook followers.
Similar to Twitch and Periscope, you can record video live as your followers watch. This is a great option to increase video engagement with potential prospects and current clients. Once your broadcast is over, you have the option to keep the recorded video and post it to your profile.
Facebook Live is only available to iPhone users currently, and has yet to release its availability to Android users. If you’d like to read the full Mashable article about this topic, you can do so here!
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Photo Credit: Selman Amer