In today’s marketing world, it has become obvious how important social media is. However, just like every other social form of communication, there are manners that not only help one maintain a level of respect, but also help set one apart from the rest. I know this from my own professional experience, which is why I felt compelled to share an article by...
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About Social Media Manners for Law Firms
Archives for Law Practice Management
Law Firm Marketing Magazine – Now Free!
Some of you may have heard about the new publication available for the iPad called Law Firm Marketing. If you have not, I suggest you check it out. It was launched in October of 2012. It is the legal industry’s first interactive, digital magazine and it’s now available for free! It is designed to help you learn the best marketing practices from other suc...
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About Law Firm Marketing Magazine – Now Free!
Credit Scoring Methods – It’s Not Always Apples to Apples
As a lender, we rely on credit scores to help us decide who we should lend money to. As you might guess, it’s important to us as a lender that we do business with people and law firms that demonstrate an ability and willingness to properly manage and repay their debt in a timely manner.
While it’s important for consumers to track their credit history and...
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About Credit Scoring Methods – It’s Not Always Apples to Apples
Apps for Attorneys
I recently discovered a very informative article called “iPad Apps for Lawyers” published by this group which pares down the somewhat exhaustive list of apps to about 50 that are really useful to trial lawyers. To review the entire list categorized by function, click here.
While visiting their site, I also learned a lot about their app called JuryPad.
Wh...
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About Apps for Attorneys
Tips to Grow Your Online Audience
You decided to launch your law firm social media presence; creating a Facebook page, Twitter account, Google + account, LinkedIn company page and maybe even a YouTube channel. You may be thinking what’s next? How do I make this work for my law firm?
Georgina El Morshdy of Copyblogger shares 30 ways on building your audience and retaining your audience. Ms...
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About Tips to Grow Your Online Audience
Advertising – 5 Mistakes You’re Probably Making with Google AdWords
With more and more law firms utilizing internet marketing strategies, a recent article in Upstart Business Journal caught my eye. In this very helpful review of the Google AdWords strategy, Aileen Davis, president of Stone Marketing Systems (SMS), outlines not only the pitfalls to avoid but the simple corrections that are easily implemented.
Potential mo...
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About Advertising – 5 Mistakes You’re Probably Making with Google AdWords
Facebook’s Graph Search = The Best Thing Ever For Your Law Firm!
A couple of weeks ago Facebook introduced the arrival of its new “Graph Search”. It is currently in the early trial stages but has the potential to be the best thing since the “Like” button. The Graph Search will be taking social influence to a whole new level by using the data that people have chosen to share and making it searchable.
So what does this m...
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About Facebook’s Graph Search = The Best Thing Ever For Your Law Firm!
Don’t Have a False Sense of Security! How to Maintain Wi-Fi Security for your Firm
As more and more businesses move toward a Wi-Fi environment for internet access, we should all be mindful of some very easy steps to maintain a secure network.
Chris Hoffman recently provided five (5) easy ways to establish and maintain Wi-Fi security in his article published by How-To Geek. Important ideas like encryption, MAC address filtering and sett...
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About Don’t Have a False Sense of Security! How to Maintain Wi-Fi Security for your Firm
Ethics of Social Media Postings
Hot off the heels of last week’s blog, I stated that 65% of adults are using social media which potentially correlates to a 65% chance of possible new business connections for your law firm. Turns out, California agrees.
In late December, The State Bar of California made their ruling concerning an attorney’s professional accountability regarding their pos...
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About Ethics of Social Media Postings
IRS Standard Mileage Rates for 2013
The IRS recently released the 2013 standard mileage rates. The rates are as follows:
• 56.5 cents per mile for business miles driven.
• 24 cents per mile driven for medical or moving purposes.
• 14 cents per mile driven in service of charitable organizations.
To read the IRS publication, please click here.
Kelly A. O’Leary, CPA, CGMA, MBA, CITP
Vice P...
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About IRS Standard Mileage Rates for 2013