Isn’t it frustrating when you do a Google search, click link after link for information, yet still find yourself back at square one with nothing? Well, Google is working on improving users’ experiences just like this by eliminating the internet world of doorway pages.
These doorway pages, as they are called, are pages or complete websites that people land on following a Google search that are, ultimately, the middleman between users and content. These doorway pages do not contain quality information, but are ranked highly for the keywords searched.
For more information on doorway pages and how Google is working to solve this issue, read the full Brafton article here.
Vice President
Photo Credit: Stuart Miles