Authored By: Candace Whitman
A tagline can tell your prospective clients a lot about your law firm. It is not always easy to come up with a meaningful, memorable tagline. According to Jennifer Fairve of LexBlog, a good tagline should help you create a brand for your firm and differentiate you from other law firms like yours.
Fairve says that your tagline should be “playful, creative, and…thought-provoking.” It does not necessarily have to be a full sentence and it does not need to explain everything about your firm.
Fairve explains that a good tagline should be positive, easy to understand, and unique to your firm.
To read more about taglines and how you can create one that is perfect for your firm, click here to read the article by LexBlog.