Authored By: Alicia Lammers
Web chats can save you time and energy sorting through prospective clients missed calls or emails. Potential clients also find web chats extremely appealing. According to FindLaw’s 2018 Consumer Legal Needs Survey, more than 50 percent of consumers would consider using a chat center to gather legal information.
Why should I use a web chat service?
- Website improvement.
Web chat can help improve the information on your website. An example would be that the same question is asked via web chat by multiple potential clients at different points of the day. This gives your firm the opportunity to look at your FAQs or your site’s homepage to see how you can improve it. Web chats are also useful in that chat transcripts can be shared, and it leaves a paper trail to see how your firm can improve your website.
- Prospects to clients.
Web chats offer availability to customers that is not always possible with emails or phone calls. Web chats give people the ability to reach your firm no matter what time of day it is. The accessibility allows your potential client to have a better interaction with your firm. Plus, this gives your staff more time to focus on other tasks besides responding to phone calls and emails all day.
For more information on web chats click here, for Lawyer Marketing’s blog post.
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