Is Your Firm Following These 2023 Website Trends?
By Elizabeth KapamasIt is crucial that law firms keep up with technology and customer expectations as they continue to evolve, especially for their online appearance through their website. Karin Conroy recently shared in an Attorney at Work article some ways your business development and marketing strategy may be impacted by the ever-changing landscape of...
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Marketing Stats That May Reshape Your Firm’s Marketing Budget
By Elizabeth KapamasMarketing is an extremely important and challenging aspect of managing a law firm. Annette Choti, legal digital marketing expert, shared highlights from some very intriguing marketing statistics that may reshape the way you view your firm’s own strategy in her recent article for Attorney at Work. Shared below are a few interesting fact...
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Tips For Writing Articles For Your Law Firm's Website
Writing articles to publish on your law firm's website can be a great way to show your expertise and help your potential clients. Here are a few helpful tips on writing articles that are compelling and help your customers find your law firm.
Think about the questions your clients and prospective clients frequently ask or questions you imagine your audien...
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Tips to Start Your Firm’s Podcast
You’ve decided that you or your firm would benefit from starting a podcast. Now what? While there are very limited costs associated with starting a podcast, it does take time, especially at the beginning when you are planning your podcast strategy. Here are a few tips that will help you develop an effective and efficient podcast.
Define your niche. Anne...
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Nominations Open for AAJ Trial Lawyers Care Award
Trial lawyers help their client fights for justice every day and often impact change that makes the public safer. Many trial lawyers, though, not only help others through their cases but through community outreach programs and nonprofits.
The American Association For Justice (AAJ) will be presenting the Trial Lawyers Care award to an AAJ member who gives...
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Name That Tune: Employee Engagement Event
Our Employee Events Committee hosted a fun lunch event this week. We played Name That Tune where players had to guess the song and artist from a thirty-second clip of a song.
The committee chose popular songs from various music genres from the 1960s to the 2020s. Players could get one point for the song title and one point for the music artist. There wer...
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Why Your Firm Should Launch a Podcast
Have you thought about launching a podcast for your firm or professional brand? Here are a few reasons to start a podcast.
Reach a new audience. Because you are just listening and you do not need to watch, scroll, or physically interact, you can listen to podcasts anywhere. Creating this type of consumable content allows you to reach an audience you may...
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Ways Law Firms Can Improve Cyber Security Practices With Remote Workers
By Elizabeth KapamasRemote work has been an ongoing and growing trend that many companies and employees have adopted as a norm. It’s been proven to be beneficial in many ways, from eliminating in-office finances to strengthening communication and productivity for many. But as our way of working evolves, so do hackers’ ways of exploiting digital informatio...
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Paul Myers Discusses Law Firm Finance Foundations With Trial Magazine
Our CEO and Chairman, Paul Myers was recently interviewed by Trial Magazine for their March issue. Paul talked about Advocate Capital, case expense funding, and law firm business development and finances. He shares some helpful knowledge that he has gained from his time in the law firm financing industry.
Trial Magazine is the America Association for Jus...
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Marketing and Business Development Check-In
Checking in with your marketing and business development strategies is not just for firms that aren’t getting the traction they want. Any firm can benefit from trying new things to grow their business and connect with more new potential clients. Even if the things that you are doing are working, it is always a good idea to check in with your current strat...
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